Industries: Financial Services

From the front office to the back office to strategic planning to project management, Cedar Point Consultants have been serving the financial services industry for nearly thirty years. Our principals have served five of the ten largest banks and four of the top 30 credit unions in the United States, including JPMorgan Chase, HSBC, Wachovia, Wells Fargo, Citigroup, American Airlines Employee Federal Credit Union, Navy Federal Credit Union and State Employees Credit Union.

Our work in the financial services area has included:

  • Strategic Initiatives. Coordinating the successful acquisition and integration of a regional bank with a top-ten bank in just over one year, increasing overall sales and exceeding 95% retention rates for the regional bank.
  • Marketing Strategy. Leading electronic marketing, direct mail and inbound/outbound telesales for the lending division of a top-ten financial institution, improving performance of the division from 40% of plan to 100% over plan.
  • Strategic Initiatives. Overseeing integration of ten key financial systems in conjunction with the merger of two global banks, resulting in 20% operational cost reduction and single-financial-reporting capability.
  • Marketing Strategy. Developing a customer retention program that brought greater operational and sales capabilities, leading to an 18% increase in sales volume.
  • Strategic Initiatives. Increasing the payments processing capacity of a top-tier bank to handle rising electronic payments transaction volume.
  • Strategic Initiatives. Customization of online banking solution for top-tier credit union to supporting multiple languages, increasing membership by 20% over two years.
  • Marketing Strategy. Improving conversion rates for online new member applications by 70% by integrating secure online chat and desktop sharing.
  • Strategic Initiatives. Delivery of online banking system capable of handling multiple brands under the same technical platform, reducing estimated licensing and maintenance costs by 30%.
  • Business Turnarounds and Project Recoveries. Reversing the poor performance of a $19 billion auto loan portfolio from five straight years of decline to multiple years of double-digit increases. Reversing the slide of a direct mortgage unit by reengineering the website acquisition platform, restructuring the sales unit, and adoption of product extensions.
  • Marketing Strategy. Leading marketing campaign for credit card division of large financial institution that increased sales by 182% over five years.
  • Strategic Initiatives. Leading the creation and integration of online loan applications with mainframe systems for a large government-oriented bank that reduced processing costs by 65%.

Our expertise in the financial services arena can serve you in all of our practice areas: Planning, Delivery and Lean Strategy. Should you want to learn more about our financial services industry, contact Cedar Point Consulting today.